Smart Industry in collaboration with the University of Florence, the University of Siena and the University of Pisa

Position available: no. 1 three-years Scholarship co-funded by Electrolux Professional on the research topic: “Servitization and Advanced Services: structuring and marketing of a framework for professional products in the HoReCa sector”

The thematic area of the research will be within the realm of Servitization. Specifically, on “advanced services” structuring (design) and marketing (sales). Starting from the capabilities that the literature acknowledges to be developed and needed by industrial firms to develop digital services based on industrial internet platforms and smart connected products, the successful candidate will:

1. Understand how these capabilities are integrated in complex interorganizational systems, such as large multi-national firms that are strictly networked in these innovation to technology vendors, consultancy firms and suppliers, to customers and service stations. A contribution to the design of these capabilities is welcome;
2. Analyse the current offering of advanced services in specific industrial sectors such as HORECA industry, and the producers of professional appliances for commercial kitchens, commercial beverage appliances and and laundry equipment;
3. Help structuring a compelling offer that can bring and capture value to the firms, customers and ecosystems, in terms of financial returns, brand equity increase, higher customer loyalty and lock-in, etc., with a particular attention to sustainability, circular economy, green services and energy optimization in use processes;
4. Understand what the successful path of integration is with external third-parties’ systems. In this respect, a product-manager-like approach shall be followed, also to determine what the price point could be

The successful candidate will work ideally within Customer Care, in the department Technology and Digitalization. This said, it will be of utmost importance that the person will be able to establish solid relationships with the Customer Care structures both at a central and local level (in selected countries).

The research will need to produce a tested (POC, MVP) framework, with operative indications on how to apply it in other markets and contests.

The candidate will be required a strong self-driven capacity of navigating complex organizations. Relationships will be built also outside the context of Customer Care in e.g. (not limited to) Quality, R&D, Marketing, Sales Departments.

The Centre for Data Intensive Sciences and Applications at the Linnaeus University

Position available: Full-time temporary employment limited to a maximum of five years on the research topic: “Big Data Analytics for Insights into Professional Product Life Cycle”

We are looking to partner with a PhD student who will utilize Big Data to allow us to map the life cycle of our products and switch from a reactive to proactive approach in product development, production, maintenance and repair.